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Small Business Saturday is a prime opportunity for independent businesses to shine, but standing out in the crowd still can be tough. Artificial intelligence can be the key to capturing more customers by automating marketing efforts, personalizing offers, enhancing customer engagement and optimizing inventory management. This article from the U.S. Chamber of Commerce’s CO publication offers prompts to use to guide AI tools in generating tailored strategies and solutions.
By Rebecca Meiser
Contributor, Commerce + Communities Today and Small Business Center
ICSC champions small and emerging businesses in getting from business plan to brick-and-mortar.
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