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Prior to launching a local business, potential owners should identify community needs and opportunities through thorough market research, according to CO, the publication by the U.S. Chamber of Commerce. A recent piece details additional steps to help budding entrepreneurs refine their business ideas, such as analyzing local demographic data, reviewing online platforms for consumer feedback, researching national trends and engaging directly with the community.
Discover more of CO’s tips on identifying niche local business needs.
by Katie Kervin
Managing Editor, Commerce + Communities Today
ICSC champions small and emerging businesses in getting from business plan to brick-and-mortar.
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