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Small Business Center

How to Overcome These Common Barriers to Business Success

March 19, 2025

Financial constraints and owner dependency are just two of the barriers that can hold businesses back. On The How of Business podcast, host and small business consultant Henry Lopez identifies additional pain points and outlines actionable strategies to overcome them. One key takeaway: Master your cash flow. Many businesses fail not because they aren’t profitable, Lopez said, but because they run out of cash at critical moments.

Learn more tips in episode 559 of The How of Business podcast.

By Rebecca Meiser

Contributor, Commerce + Communities Today and Small Business Center

Small Business Center

ICSC champions small and emerging businesses in getting from business plan to brick-and-mortar.

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