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While February may seem like a lull after the holiday rush, it’s a prime time to grow your small business. Valentine’s Day, quirky holidays like National Tortilla Chip Day and a quieter competitive landscape make this short month perfect for creative marketing strategies. Small Business Trends explains why maintaining momentum in February can boost your business, and it cites key holidays on which to capitalize.
By Rebecca Meiser
Contributor, Commerce + Communities Today and Small Business Center
ICSC champions small and emerging businesses in getting from business plan to brick-and-mortar.
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