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Amid the focus on customer acquisition, businesses often overlook the revenue potential within their existing customer bases. Startup Nation highlighted nine strategies to generate extra revenue from current customers, including upsell and cross-sell opportunities, exceptional customer service, social proof and tailored solutions.
Dive deeper into each strategy and learn practical tips for implementation in the full story at Startup Nation.
By Rebecca Meiser
Contributor, Commerce + Communities Today and Small Business Center
ICSC champions small and emerging businesses in getting from business plan to brick-and-mortar.
Learn more